Rachel Zhang

Rachel Zhang currently serves as a Beauty Partnerships Manager at TikTok since May 2024. Prior to this role, Rachel held the position of Account Manager at Deliveroo from October 2022 to May 2024, managing a portfolio of approximately 100 premium restaurant accounts with significant yearly sales and achieving numerous exclusive partnerships. Earlier experience includes serving as Junior Community Relations Manager at Pixi Inc., where tasked with leading a team focused on the China market and enhancing brand strategy through e-commerce and social marketing. Rachel has also interned in PR and communications roles at Jaguar Land Rover China and Hill+Knowlton Strategies, as well as gaining experience as a Social Media Editor Assistant at Cosmopolitan Magazine. Educational qualifications include a Master of Arts in Digital Media Production from UCL and dual Bachelor's degrees in Advertising, Public Relations, and Technology from Communication University of China and New York Institute of Technology.