Alejandra Cuellar has a diverse work experience spanning different roles and industries. Alejandra most recently worked at Tipalti as an Associate Alliance Manager - Financial Services, where they played a crucial role in the expansion of the Tipalti Partnership Program by seeking new partners. Prior to that, they worked as a Sales Development Representative at Tipalti.
Before joining Tipalti, Alejandra gained experience at Motic Microscopes (Worldwide) as an Online Sales & Customer Success Specialist. In this role, they were responsible for online sales, customer service, and order fulfillment processes. Alejandra provided assistance to dealers and end-users in Canada, the USA, and Latin America, and effectively managed a high volume of customer inquiries.
Earlier in their career, Alejandra worked at SAP in various marketing roles. As a Marketing Execution Specialist for SAP Business One Latin America, they designed and implemented multichannel marketing programs and generated reports reflecting the results of region data. Alejandra also served as a Global Channels & General Business Segment Marketing Associate, where they developed programs and campaigns, aligned sales strategies with marketing plans, and managed marketing budgets and resources. Additionally, Alejandra gained early industry experience as a New Routes to Market Marketing Intern at SAP.
Overall, Alejandra Cuellar has demonstrated a strong background in business development, sales, customer service, and marketing across their career.
Alejandra Cuellar attended Universidad del Rosario from 2009 to 2015, where they obtained a degree in International Business Administration. During their time at Universidad del Rosario, they also completed a Diploma in International Administration and Management in 2013. In 2012, Alejandra attended a program at Bolsa de Valores de Colombia (BVC) focused on investing in stocks.
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