Katherine Traczyk is a seasoned marketing professional with extensive experience in strategic leadership and client relationship management. Currently serving as Senior Strategist at Touch Worldwide since August 2022, Katherine also acts as a Marketing & Data Consultant at Switchback Marketing. Prior roles include Sponsorship Chair for Spokane Regional Marcom Association, Brand & Marketing Strategist at Treatment, and Global Account Supervisor at SapientRazorfish. Notable achievements include driving analytics for Hulu, executing performance-based digital media for major clients like Tourism New Zealand and Microsoft, and developing strategic media plans for Amazon. Katherine holds a Bachelor’s degree in Marketing and Applied Communications from Gonzaga University.
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