Monika Woermann

Monika Woermann is a seasoned professional in the tourism industry, currently serving as Trade Manager Germany at Tourism Ireland since July 2006. With a background as a Senior Publicity Executive and Consumer Marketing Executive, Monika Woermann has extensive experience in managing consumer shows, St. Patrick's Day events, and influencer marketing, along with collaborations with non-tourism brands. Prior to Tourism Ireland, Monika Woermann worked at Abbey Group as a Business Development Specialist focusing on the German-speaking market for bus tour groups in Ireland and held the position of Product Manager for Southern Europe at alpetour Touristische GmbH, specializing in coach tour operations primarily to Italy. Monika Woermann earned a Diplom Betriebswirtin in Economics from Hochschule München University of Applied Sciences between 1996 and 2000.