Peter Maag

Sustainability Coordinator (secondment) at Tourism Ireland

Peter Maag is an experienced professional in the tourism and marketing sectors, currently serving as the Sustainability Coordinator at Tourism Ireland since February 2019, where responsibilities include enhancing the organization’s sustainability efforts and participating in certification processes. Previously, Peter held various roles at Tourism Ireland, including Digital Marketing Executive and Digital Marketing Assistant, focusing on direct consumer marketing in the Nordic region. Prior experience includes working as a Tourism Consultant at VisitNordsjælland, contributing to UNESCO projects, and serving in multiple capacities at LMT A/S, where responsibilities included sales, IT, and project management. Peter holds a Master of Science in Business, Language & Culture from Copenhagen Business School and has a strong background in social media marketing and stakeholder engagement.

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