Lisa W Chen

Lisa Chen is a seasoned executive with extensive experience in marketing, brand management, and business strategy across various esteemed organizations. Currently serving as CEO and President of ToursByLocals since February 2023, and concurrently a member at Chief since January 2022, Lisa's previous roles include multiple vice president positions at Expedia Group, where responsibilities encompassed global lodging connectivity and vacation rental success. A notable tenure at The Walt Disney Company involved strategic brand development and consumer research, significantly enhancing brand equity. Prior experience includes leadership at Forte Foundation and Monitor Group, as well as academic contributions as a visiting professor. Lisa Chen holds an MBA in Marketing and Corporate Strategy from The Wharton School and a BA in Psychology from Cornell University.