Robert Kwitchoff

Robert Kwitchoff currently serves as a Purchase Success Coach at Transcend Creative Group, focusing on enhancing the Customer Experience at dealerships, including specific coaching for EV customers as a Ford Model E CX Coach. With extensive expertise in automotive retail operations, Robert has been an Automotive Retail Operations Expert at AROC since 2015, training and consulting on process improvements across sales, service, and parts departments. Previously, Robert held various leadership roles at Mazda North American Operations, where responsibilities included managing the Midwest Region's service and parts, and implementing Customer Experience best practices. Robert's earlier experience at Volvo Cars of NA included improving dealership operations and customer satisfaction metrics, significantly elevating performance in the Northeast Region.