Rudy B.

Rudy B. has a diverse work experience in various roles and industries. Rudy started their career at SportsSpeakers, where they worked as a Commercieel medewerker and later became the Manager. During their time there, they implemented marketing and sales strategies, established strategic partnerships, maintained customer relationships, and organized sports clinics. Rudy successfully introduced a tailor-made booking/CRM system and launched a new website.

Following this, Rudy B. joined House of Sports as an Online- & social media Manager. Rudy provided expertise on creating online and social media strategies for professional athletes and monitored social media activity in sports.

Rudy B. then moved on to Shimano Europe Group, where they held multiple roles. Rudy started as a PR & Event Manager, responsible for the creation and execution of the PR strategy, media communication, product launches, and maintaining relationships with journalists. Rudy later got promoted to Manager Sports Marketing, PR & Events, leading a team of 11 employees and overseeing events and PR activities.

After Shimano, Rudy B. worked at Run2Day as a Marketing & Sales Manager. In this role, they developed and implemented marketing, communication, and sales strategies, focusing on digital campaigns based on the PESO model. Rudy led a team of three specialists and collaborated with various agencies to achieve set goals.

Currently, Rudy B. is employed at Trek Bicycle as the Sales Manager Benelux. Rudy is responsible for managing sales in the Benelux region. Prior to this role, they served as the Marketing Manager Benelux at the same company.

Throughout their career, Rudy B. has demonstrated strong leadership skills, strategic thinking, and the ability to drive successful marketing and sales initiatives in various industries.

Rudy B. began their education journey in 2000 at Amsterdam University of Applied Sciences, where they pursued a degree in Accountancy specializing in Business Administration. Rudy completed this program in 2001.

In 2002, they enrolled at Amsterdam University of Applied Sciences again, this time studying Bachelor of Business Administration. Rudy completed this degree in 2006. During their time in this program, Rudy studied a wide range of subjects including Sponsoring, Sportmarketing, Accounting, English, Spanish, and Business Skills.

In 2005, Rudy also pursued a degree in Middle Management at Hogeschool van Amsterdam. Rudy completed this program in 2006.

In 2008, they attended NIMA Marketing A, a program offered by ICM, where they focused on Marketing. Rudy completed this program in the same year.

In 2009, Rudy pursued further studies in Strategic Marketing at NIMA Marketing B, also offered by ICM. Rudy completed this program within the same year.

Overall, Rudy B. has a diverse education history with degrees and certifications in Accountancy, Business Administration, Marketing, and Strategic Marketing, all obtained from reputable institutions such as Amsterdam University of Applied Sciences and Hogeschool van Amsterdam.