Kristin McDermott

Director Consumer Insights at Trinchero Family Estates

Kristin McDermott has extensive work experience in consumer insights and strategic planning. Kristin started their career at Frank N. Magid Associates in 2007, where they held roles such as Research Associate, Associate Manager for Mobile Strategy and Content Standards, and Qualitative Research Analyst. In 2011, they became a Senior Qualitative Research Analyst, and later served as the Director of Qualitative Research from 2015 to 2016.

In 2017, Kristin joined Trinchero Family Estates as a Senior Analyst for Business and Consumer Insights. Kristin then progressed to the role of Strategic Planning Project Manager in 2019, before being promoted to Director of Consumer Insights in February 2022. Kristin'swork experience showcases their expertise in analyzing consumer behaviors and developing strategic plans for organizations.

Kristin McDermott completed their Bachelor of Science degree in Business Administration with a concentration in Marketing Management from California Polytechnic State University-San Luis Obispo in the years 2003 to 2007. In addition, they obtained a Marketing Strategy Certificate from Cornell University in September 2014.

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