Rebecca Boston Sobel

Chief Marketing Officer at True Botanicals

Rebecca Boston Sobel has a diverse work experience spanning various industries. Rebecca started their career in 2004 at Univision Television Group, initially working in the productions department before transitioning to the community affairs department. In 2005, they worked as a Public Affairs Consultant at Kenyon Black, where they provided successful solutions for political clients through coalition building and grassroots development.

Rebecca then joined Edelman in 2006 as a Vice President, leading the digital division. Rebecca was responsible for digital marketing strategies and implementation until 2011, when they moved to Levi Strauss & Co. as a Senior Manager for Global Digital Communities.

In 2011, Rebecca took on the role of Associate Director at The Clorox Company, leading integrated marketing initiatives for various consumer brands. Rebecca achieved notable results through multi-function programs, PR campaigns, and social media strategies. Their tenure at The Clorox Company lasted until 2015.

Following their time at The Clorox Company, Rebecca became the Global Director of Social & Content Marketing at Bare Escentuals in 2015. Rebecca oversaw social and content marketing efforts for the global brand until 2016, when they joined Google as the Social Marketing Lead for Consumer Hardware.

Rebecca's next position was at Kendo Brands, Inc. in 2017, where they held various roles focused on social and integrated marketing strategies. As the Global Senior Director and later the Global Vice President of Social & Integrated Marketing, they played a key role in re-launching skincare brands and implementing innovative marketing strategies.

Their most recent role is the Chief Marketing Officer at True Botanicals, where they have been since 2020.

Rebecca Boston Sobel obtained a Bachelor of Arts degree in Public Relations from California State University-Sacramento.

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Timeline

  • Chief Marketing Officer

    April, 2020 - present