TRUE Fitness
Jim Williams serves as a Board Member for Empower North County, focusing on youth development and community initiatives. With a professional background in media production, Jim has held the role of Media Production Manager at TRUE Fitness since January 2016, where responsibilities include producing instructional videos and enhancing customer support through digital resources. Previous positions include Marketing Product Manager at TRUE Fitness, Marketing and Communications Manager at Customer Direct, and Director of Communications at Citi. Jim's extensive experience spans various sectors, including nonprofit, health, and construction, with significant contributions to communication strategies and media production throughout a diverse career since earning a degree in Electronic Media from Missouri State University.
TRUE Fitness
TRUE has been manufacturing premium fitness equipment since 1981. We offer a customer-first approach while designing, building, and servicing excellent cardio, strength, and functional training equipment. Learn how our responsive service, superior quality, and product design expertise make us your trusted partner in fitness before, during, and after the sale at truefitness.com.