João Nuno Carvalho

João Nuno Carvalho has a diverse work experience spanning several industries. João Nuno currently holds the position of Marketing Coordinator, Americas at TSC.ai since May 2022. Prior to this role, João worked as a Marketing Consultant, providing their expertise to various companies.

From 2015 to 2017, João Nuno Carvalho served as a Marketing Coordinator at Lisbon Tours - Urban Adventure. During their tenure, they showcased Portugal's unique attractions, managed local and national tours, and implemented onboarding and loyalty programs. Additionally, they successfully executed social media strategies on platforms like Facebook, Google, and TripAdvisor. João also organized team-building activities for prestigious clients, contributing to improved customer retention and NPS.

Before Lisbon Tours, João worked as a Marketing Specialist at MicroStrategy from March 2014 to April 2015. In this role, they were responsible for marketing in Portugal, Angola, and Mozambique. João Nuno organized field activities and orchestrated the participation of senior-level customers at MicroStrategy World, leading to an attendance of over 1,300 people.

Prior to their time at MicroStrategy, João served as a Marketing Manager at Latina Eletrodomésticos S.A from March 2011 to January 2014. João Nuno successfully managed an 8 million R$ budget and implemented traditional media campaigns on television, radio, and press. Utilizing social media platforms such as Facebook, Google, and Lading Pages, João increased brand awareness by 12%. Notably, their campaigns focused on health benefits and behavioral concerns rather than product features.

Before Latina Eletrodomésticos, João Nuno Carvalho worked as a Sales and Marketing Manager at Kappa Square Expert IT from December 2006 to February 2011. In this capacity, they utilized email marketing campaigns, event networking, and the expertise of ambassadors and key speakers to acquire and qualify leads. João Nuno also played a prominent role in the development and production of product and services manuals.

João's earlier experiences include working as a Sales and Marketing Coordinator at YellowDog Marketing Solutions from October 1999 to December 2006 and as a Marketing Assistant at PGA Airlines / Tap Air Portugal from October 1996 to August 1999. In their role as a Marketing Assistant, João assisted in implementing the Frequent Flyer program and was responsible for the creation of below-the-line marketing materials.

Overall, João Nuno Carvalho possesses a strong marketing background with notable achievements in team management, campaign execution, customer retention, and brand awareness.

João Nuno Carvalho obtained a Bachelor of Arts - BA (Hons) degree in Marketing Management from IPAM in 1996. In addition to their degree, they have also acquired several certifications from Google. These certifications include Google Ads Display Certification, Google Ads Search Certification, Google Analytics Individual Qualification, and The Fundamentals of Digital Marketing, all obtained in June 2020.