Sarah Erdman

Sarah Erdman is an experienced professional in consumer insights and product innovation within the food and beverage industry. Currently serving as Consumer Insights Manager at Turkey Hill since September 2020, Sarah has previously held key positions, including Innovation Manager at Auntie Anne's LLC and Marketing Manager at Archer Daniels Midland Company. Sarah's career began at Dr Pepper Snapple Group, where roles included Associate Licensing and Innovation Brand Manager and Product Scientist, focusing on new product development and commercialization. With a strong foundation in food science, supported by an MBA from Naveen Jindal School of Management, Sarah's expertise encompasses consumer research, product development, and cross-functional collaboration.