Helen Liu is an experienced marketing professional with a strong background in public relations, branding communication, and event planning. Currently serving as the PR & Marketing Manager at TWG Tea Company since November 2019, Helen Liu specializes in social media marketing management, KOL collaboration, and strategic alliances. Prior to this role, Helen Liu held the position of Sr. Marcom Strategist at ViewSonic, where responsibilities included global product marketing and integrated marketing strategy development. Additional experience includes serving as a Sr. Channel Marketing Specialist at 微星科技股份有限公司, focusing on key regional accounts, and as a Marketing Coordinator at MassMutual Mercuries Life. Helen Liu holds a Master's degree in Marketing from The University of Queensland, completed in 2011.
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