Menaka Ramprasad

Menaka Ramprasad serves as the Global Digital Marketing Manager at Twist Bioscience since December 2022, where a strategic focus on multi-channel digital marketing has led to a 46% year-over-year increase in orders and revenue through effective customer acquisition and retention tactics. Previous roles include Global Marketing Communications Strategic Advisor at Varian and Global Digital Marketing Strategy Specialist at Thermo Fisher Scientific. Menaka Ramprasad has extensive experience in digital marketing and advertising, having managed over 50 paid social media campaigns and executed significant pay-per-click marketing initiatives for Fortune 100 companies. Educational qualifications include a Bachelor of Science in Business Administration/Marketing from the University of California, Riverside, and an Associate of Arts in Social and Behavioral Sciences from San Diego Miramar College.