Manuel Cid Gonçalves

Media Rights Specialist at UEFA

Manuel Cid Gonçalves has a diverse work experience in the sports industry. Manuel started their career as a Trainee at the Comitê Organizador da Copa do Mundo da FIFA Brasil 2014 in 2012. From there, they worked as an Operational Coordinator at Way 2 Go Sports, where they organized and coordinated network sports events and was responsible for marketing and communication plans.

In 2015, Manuel joined SPORTPLUS Marketing Esportivo as an Operations Coordinator, where they oversaw commercial properties for different competitions, including the Brasileirão Serie A. Manuel then transitioned to Next Level Sports as a Sales Manager and later became the General Manager of Rio de Janeiro.

In 2017, Manuel joined mycujoo as a Business Development Manager, focusing on content acquisition and account management. Manuel continued in this role until 2019 when they became a Senior Business Development Manager, responsible for signing multi-year contracts with regional associations and expanding the company's presence in the Portuguese market. Manuel also managed accounts such as Beach Soccer Worldwide and Field Hockey, and was part of the team that built the FIH.live OTT platform. During this time, they conducted workshops and assessments for international football confederations.

After their time at mycujoo, Manuel joined Deltatre in 2020 as a Business Development Manager, specializing in Sport Experiences and contributing to the company's growth. Manuel then worked at Infront Sports & Media AG as a Media Sales professional until 2023. Currently, they are employed at UEFA as a Media Rights Specialist, a position in which they started in March 2023.

Manuel Cid Gonçalves has gained extensive experience in business development, sales, operations coordination, and media rights management throughout their career in the sport industry.

Manuel Cid Gonçalves has a strong education background in the field of sports management and law. In 2009, they obtained their Bachelor's degree in Management of Sports Organizations from Universidade Lusíada de Lisboa. Following that, from 2014 to 2015, Manuel pursued a CBA (Certificate in Business Administration) in Sport Management and Marketing at Ibmec.

In 2016, Manuel enrolled in the FIFA Master - International MA in Management, Law, and Humanities of Sport. This program focused on the management, law, and humanities aspects of the sports industry. Manuel completed the program in 2017.

Continuing their education, Manuel attended the Católica Porto Business School in 2018, where they specialized in Sports Governance. Here, they further enhanced their knowledge of the governance of sports organizations.

To enhance their negotiation skills, Manuel completed a certificate program, specifically the "Negotiation Mastery" course, offered by Harvard Business School Online in 2021.

Additionally, Manuel obtained a certification in "The Persuasion Code: The Neuroscience of Sales" from LinkedIn in May 2020, suggesting their interest in the science of sales and persuasion.

Overall, Manuel Cid Gonçalves has an extensive educational background in sports management, law, governance, and negotiation, demonstrating their commitment to expanding their expertise in the sports industry.

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