Under Armour
Amy Hasler Jones is an accomplished marketing professional with extensive experience in loyalty, personalization, and customer relationship management. Currently serving as the Sr. Director of Loyalty, Personalization, and CRM at Under Armour since June 2022, Amy previously contributed to United Airlines from 2008 to June 2022 in various leadership roles, including Director of Airport Lounges and Media Strategy and Director of North America Loyalty. Amy's background includes strategic marketing and brand management, with a strong focus on enhancing customer experience and driving revenue through various channels. Early career experience includes a marketing internship at Eli Lilly and a chemist role at Merck. Amy holds an MBA from UNC Kenan-Flagler Business School and a BS in Chemistry from Bucknell University.
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