Universal Destinations & Experiences
Gurkan Sener serves as the Vice President of Global Marketing Analytics at Universal Parks & Resorts since May 2018, overseeing multiple roles including Head of Marketing Science and Head of Data Science and Digital Analytics. Prior to this, Gurkan Sener held the position of Senior Data Science Executive at Accenture, focusing on advanced analytics solutions and client engagement from 2014 to 2018. Experience includes a role as Vice President of Analytics at MarketShare, where analytics for marketing effectiveness was prioritized, and as Director of Advanced Strategic Analytics at Acxiom, leading a team for customer-focused analytics solutions. Earlier career roles include Director of the Quantitative Solutions Group at Merkle Inc. and Statistical Analyst at Fleet Credit Card Services. Gurkan Sener holds a Master of Science in Statistics and a Master of Arts in Economics from Michigan State University.
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