Mauricio Lira Hinojosa possesses a diverse background in strategic communication and social media management, currently serving as a Connections Strategist at TRG since March 2023. With ongoing roles as a Speech and Debate Judge for the University Interscholastic League and Social Media Strategist for c0ffe3, Mauricio's expertise spans multiple industries. Previous experience includes positions as Connections Manager at VMLY&R, Social Engagement Associate at Golin, and Digital Engagement Intern at Texas Tech University. Mauricio has also contributed to the community through volunteer work at Lubbock Habitat For Humanity and has a foundation in leadership as the Founding Treasurer for Texas Tech PRSSA. Mauricio holds a Bachelor of Arts in Public Relations/Image Management from Texas Tech University and graduated from West Texas High School with a diploma in 2018.
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