Abby Weeks

Regional Marketing & Partner Lead, APAC at Unmind

Abby Weeks has a diverse work experience spanning from 2004 to the present. Abby has held various roles in different companies, primarily in marketing and communications. Currently, they are working at Unmind as the Regional Marketing & Partner Lead, APAC, focusing on driving marketing strategy and demand generation campaigns. Prior to this, they worked as a Senior Demand Generation Manager at Unmind, where they were responsible for driving APAC demand generation campaigns and meeting sales goals. Before joining Unmind, Abby worked as a Demand Generation Manager at Diligent Corporation, responsible for executing lead generation campaigns and managing marketing automation. Abby also has experience working as a Senior Marketing and Digital Communications Specialist at DUAL Australia Pty Ltd, where they managed digital communications, website management, and advertising campaigns. Abby's earlier roles include working as an Account Manager at McCorkell & Associates, managing client projects and delivering successful outcomes, as well as working as an Account Manager at Leedham Creative, managing integrated campaigns for travel brand clients. Abby also has experience working as a Brand Marketing Manager at The NRMA, where they managed marketing campaigns and budget for NRMA Travel. Abby's earliest work experience includes internships and volunteer roles in the tourism and events industry. Overall, Abby Weeks has a strong background in marketing and communications, with a focus on driving demand generation, managing digital communications, and executing successful marketing campaigns.

Abby Weeks completed their Bachelor of Commerce Double Major in Marketing, Tourism & Hospitality Management at UNSW from 2003-2007. Abby also obtained a Diploma in Hospitality Management from Kenvale College from 2003-2006. In 2019, they attended General Assembly Australia and completed a User Experience Bootcamp, specializing in User Experience (UX). Abby's earlier education history includes attending Loreto Normanhurst, although specific details about degrees or fields of study are not provided.

Links

Previous companies

The NRMA logo
Diligent logo

Org chart

Timeline

  • Regional Marketing & Partner Lead, APAC

    February, 2023 - present

  • Senior Demand Generation Manager, ANZ

    March, 2021

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