Gaylon Via

Head Of Strategy at UWG

Gaylon Via is an accomplished professional with extensive experience in strategy and business development. Currently serving as the Head of Strategy and VP of Strategic Planning at UWG, Gaylon has also held leadership roles such as Strategy Director at VMLY&R COMMERCE and Director of Retail Strategy at We Are Alexander. Previous positions include Senior Buyer at SUPERVALU, Category Buyer at SymphonyIRI Group, and various roles at General Mills and Nestle Purina, emphasizing the management of category growth and strategic planning. Gaylon holds a Bachelor of Science in Business Administration from the University of Missouri-Columbia and an MBA from the University of Missouri-Saint Louis.

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