Velvet Consulting
Jennifer OPRASEUTH is a Senior Manager in Data Activation at Velvet Consulting since December 2018, overseeing a team of 25 CRM activation experts. Experience includes project management for L'OREAL, where responsibilities involved developing trigger templates and overseeing campaign implementation, and serving as Product Owner for SEPHORA, focusing on marketing automation and campaign management. Previous roles include CRM and Data Project Manager at Jacadi, where analysis and campaign management were key responsibilities, and communication roles at Groupe Casino and Danone, where strategy and digital marketing initiatives were executed. Jennifer holds a Master 2 in Communication Marketing from Université Paris Dauphine and a master's degree in Marketing from the same institution, along with studies at Singapore Management University.
Velvet Consulting
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Velvet Consulting is the leading consulting firm in assisting organizations in their customer orientation. Since 2004, thanks to our 250 Marketing enthusiasts people, we accelerate business performance by building a fullest and effective customer experience. Our global approach and the complementarity of our expertise, support the customer-centric, data and digital transformation of companies. From strategic orientations to operational and technological implementation. We joined the WPP Group and Wunderman Thompson Network in July 2020 to enrich our marketing transformation expertise, with the multichannel excellence of the worldwide communication leader. We propose Agile interventions adapted to each context and sectoral issue through an innovative and integrated approach: HCX ™, for Hyper Customer eXperience. Our vocation: Generate value at all steps of customer experience. Our obsession: Results, nothing but results. Our commitment has been driven by 3 values: excellence, innovation, enthousiasm.