Brad Lotterman, APR, MA has extensive experience in the field of communications, with a focus on the healthcare industry. Brad currently serves as the Director of Communications at Veracyte, Inc. since June 2023. Previously, they worked at REALM IDx, Inc. as the Head of Corporate Communications from December 2021 to June 2023. During their time at REALM IDx, Brad was responsible for leading internal and external communications for the company, which is focused on integrated diagnostics and advanced clinical science.
Prior to their role at REALM IDx, Brad held various positions at UnitedHealth Group. From August 2018 to December 2021, they served as the Director of Brand Content, External Communications, and Analyst Relations for Optum, the information and technology-enabled health services business under UnitedHealth Group. In this role, Brad played a key role in modernizing the health system and improving overall population health.
Before that, Brad served as the Director of Internal and External Communications for OptumCare from July 2015 to August 2018. Brad was responsible for overseeing communication efforts for OptumCare, which includes primary, specialty, urgent, and surgical care. Brad also held the position of Associate Director External Communications for OptumHealth from August 2009 to July 2015, where they led communications for the business and engaged people in their health through various clinical services.
Prior to joining UnitedHealth Group, Brad worked as the Senior Manager of External Communications at United Behavioral Health from March 2006 to August 2009. Brad also gained experience at PacifiCare Health Systems as the Manager of External Communications from August 2005 to March 2006, where they helped establish and lead the company's first public relations function.
In the early stages of their career, Brad worked at Porter Novelli as an Account Supervisor from April 2004 to June 2005, and at Marston+Marston Public Relations as an Account Manager from October 2003 to April 2004. Brad began their career at Manning Selvage and Lee, where they served as an Account Supervisor from June 2000 to August 2003, working on public relations campaigns for clients such as Eli Lilly and Company and the Martin Luther King, Jr. National Memorial. Brad holds an APR certification and a Master's degree.
Brad Lotterman, APR, MA pursued their higher education at San Diego State University. Brad earned a Master's degree in Communications and a Bachelor's degree in Communications from the same institution. In addition to their academic qualifications, Lotterman also obtained certifications in SEO for Social Media from LinkedIn and is accredited by the Public Relations Society of America (PRSA). However, specific details about the month and year of obtaining the PRSA accreditation are not provided.
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