Vertical Field
Guy Barness is an experienced leader in the fields of innovation and product development, currently serving as Founder and Head of Innovative Ventures, as well as Founder and VP of Product at Vertical Field since April 2019. Previously, Guy served as C.E.O of Vertical Field Global from August 2006 to January 2020, and as C.E.O of Robinstein Malls from March 2004 to June 2006. Earlier in Guy's career, a role as Training Manager at Blue Square Israel was held from January 1999 to February 2004.
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Vertical Field
Vertical Field is a leading ag-tech company that develops innovative vertical solutions for the urban ecosystem. Using cutting-edge technology and smart monitors, lush greenery and clean agriculture grow in optimum conditions, both indoors and outdoors with minimal maintenance. Our soil-based vertical field makes the most efficient use of urban spaces, providing real results that make our cities greener, healthier, and more sustainable. Our mission is to lead the transformation of the urban ecosystem by bringing innovation and cutting-edge technology that will integrate nature values with human life.