Elizabeth H.

Senior Director, Brand And Demand Marketing at Very

Elizabeth H. has a diverse work experience in the field of brand and marketing. Elizabeth started their career as a Commercial Photographer and Graphic Designer, working as a freelancer for various partners, companies, and corporations. Elizabeth then joined VF Corporation as a Marketing Graphic Specialist, where they assisted in the ideation and development of marketing materials for major retailers.

Elizabeth then moved on to Digital Wedding Forum, where they initially worked as a Senior Graphic Designer and later as a Creative Director. Elizabeth collaborated with various brands to develop email and display advertisements on the platform and executed a content marketing plan to maintain a large subscriber base.

Elizabeth then joined Crazy Rumors as the Interim Marketing Director, where they achieved a 10% year-over-year increase in e-commerce sales and expanded the brand's reach to wider audiences and retailers.

Elizabeth's next role was as a Chief Brand Officer at Wildcat Echo, a brand and marketing agency they co-founded. Elizabeth specialized in brand and communications marketing, saving clients talent time through brand management and driving revenue growth. Elizabeth also had experience with product market research, content development, and buyer's journeys.

At Salesloft, Elizabeth served as the Director of Brand Marketing and Creative, playing a significant role in the rebranding effort for the B2B SaaS technology tool.

Most recently, they have taken on the role of Senior Director of Brand and Content Marketing at Very, LLC, where they specialize in demand capture strategies for driving sales qualified leads and securing large contracts.

Overall, Elizabeth H. has a strong background in brand strategy, content marketing, and brand management, with a proven track record of driving revenue growth and achieving impressive results for their clients and employers.

Elizabeth H. obtained a Bachelor of Fine and Studio Arts degree from the University of South Florida, where they studied from 2003 to 2007. In addition to their degree, they also obtained certifications in various areas. Elizabeth completed the "Fundamentals of Digital Marketing" certification from Google in October 2020. Elizabeth also completed the "Morning Brew Accelerator" from Learning @ Morning Brew in May 2022, and the "HubSpot Reporting" certification from HubSpot Academy in May 2023.

Links

Previous companies

SalesLoft logo
Crazy Rumors logo

Timeline

  • Senior Director, Brand And Demand Marketing

    November, 2022 - present

  • Senior Director of Brand and Content Marketing

    April, 2021

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