Ines McBride

Product Marketing Manager at Vesper

Ines McBride's work experience includes their most recent role as a Product Marketing & Automation Specialist at Vesper since September 2022. Prior to that, they worked as a Marketing Assistant at Whitehaven Wine Company from September 2019 to April 2022. In this role, they focused on building the company's brand awareness and loyalty, managing their online presence, and implementing successful CRM campaigns and email marketing strategies. Before that, Ines served as a Marketing Coordinator at the New Zealand Medical Association from March 2018 to July 2019. Ines'sresponsibilities there included acquiring and maintaining members, building brand awareness and trust through various communication channels, and representing the association at conferences and on social media.

Ines McBride has a Bachelor of Design Innovation from Victoria University of Wellington, which they completed between 2015 and 2017. Ines'smajor was Media Design, with a minor in Marketing. In 2018 to 2019, they pursued further education at Udacity and obtained a Front-End Web Developer Nanodegree. Prior to that, between 2006 and 2010, they attended Marlborough Girls College, although the specific degree and field of study are not mentioned.

Additionally, Ines McBride has obtained The Fundamentals of Digital Marketing certification from Google in April 2022.

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Timeline

  • Product Marketing Manager

    February 1, 2023 - present

  • Product Marketing & Automation Specialist

    September, 2022