Andrea Piedrahita

Art Director / Social Media Manager at Victus

Andrea Piedrahita has worked in the design and marketing industry since 2006. Andrea began their career as a Marketing Assistant at Laboratorio Cero, where they collaborated with the Research & Development department and was responsible for redesigning existing labels in order to enter the USA market. In 2008, they moved to csv designs as a Graphic Designer, where they were responsible for labeling design for customers in the vitamins market, as well as design graphical elements such as logos, icons and infographics. From 2009 to 2010, they worked as a Freelance Sr. Graphic Designer at Exeqpath LLC, where they recommended and consulted with clients on the most appropriate graphic design options, and developed graphic design materials for various instructional programs deployed to fortune 500 companies and organizations. From 2010 to 2022, Andrea held two positions at Victus, Inc. as Art Director and Social Media Manager, and Graphic Designer & Labeling Layout Specialist. In their roles, they were responsible for reviewing art design through all stages of design to add quality control for the final product, as well as developing numerous marketing programs and maintaining a consistent brand identity. Currently, Andrea is an Art Director at Megalabs USA, where they are responsible for reviewing art design through all stages of design to add quality control for the final product, working closely with R&D, marketing and regulatory departments during the analysis, design, development and implementation of new products and packaging innovations, and responsible for vendor management for printing companies in order to estimate marketing projects and oversee production.

Andrea Piedrahita earned their B.S. in Production Design Engineering from Eafit University between 2002 and 2008, with a focus in Graphic Design and Marketing.

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Timeline

  • Art Director / Social Media Manager

    March, 2021 - present

  • Graphic Designer & Labeling Layout Specialist

    May, 2010