Lisa Haskins

Director Of Marketing And Operations EMEA & APAC at VidMob

Lisa Haskins has a diverse work experience spanning multiple industries. Lisa began their career in 2010 as a Front Line Sales Staff and Photographer at Magic Memories, where they sold souvenir photo packs to customers visiting popular landmarks in Australia and Dublin Zoo. In 2011, they had work placements at The Irish Sun and Irish Daily Star, where they conducted interviews, researched news stories, and presented unbiased news articles. Lisa then worked as a Bartender at The Village Inn from 2011 to 2014, gaining experience in mixology and cash handling. In 2012, they worked as a Junior Marketing Manager at TileStyle, focusing on brand administration and e-commerce.

From 2013 to 2016, Lisa worked at KN Group as the Head of Marketing for Ireland, UK, Africa, and the Caribbean. In this role, they developed and implemented marketing strategies and campaigns, conducted competitor research, and worked on an international business development project in London. In 2016, they transitioned to Carton House Hotel as the Head of Marketing, where they were responsible for online presence, search engine optimization, and managing promotional activities.

Lisa joined LinkedIn in 2017 as an Events & Campaign Manager at the EMEA headquarters. Lisa worked on organizing events and campaigns until 2019. In 2019, they joined VidMob as the Senior Creative Data Lead for EMEA, focusing on data analysis and sales enablement. Lisa then progressed to become the Head of Creative Data and Sales Enablement EMEA in 2020, before assuming the role of Director of Marketing and Operations EMEA in 2021.

Throughout their career, Lisa has demonstrated strong marketing and operations skills, with a focus on data analysis, event management, and sales enablement.

Lisa Haskins has a Master's Degree in International Business Development from the Irish Management Institute, which they obtained from 2014 to 2016. Prior to this, they completed a Bachelor's Degree in Media Production Management at Dublin City University from 2013 to 2014. Lisa also holds a Higher National Diploma in Print Journalism from Ballyfermot College, where they studied from 2011 to 2013. Furthermore, they have a background in Speech and Drama, which they pursued at Kylemore College from 2004 to 2006.

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Timeline

  • Director Of Marketing And Operations EMEA & APAC

    January, 2021 - present

  • Head Of Creative Data And Sales Enablement EMEA

    July, 2020

  • Senior Creative Data Lead EMEA

    April, 2019