Allan Rasmussen

Allan Rasmussen is an experienced professional with a solid track record in sales, marketing, and business development across multiple industries. Currently serving as the Country Manager for Denmark and Switzerland at Viña Concha y Toro since January 2015, Allan focuses on improving market performance, category development, and yearly negotiations while managing P&L responsibilities. Prior to this role, Allan held positions including Key Account Manager at Red Bull, where responsibilities included sales and customer relations, and Assistant Key Account Manager at Procter & Gamble, fostering business development with retail stores. Educational credentials include a Master's degree in International Business from Tecnológico de Monterrey and dual Master's and Bachelor's degrees in Economics and Business Administration from Copenhagen Business School.