Matías Holzapfel

Matías Holzapfel is an experienced professional in the fields of eCommerce, marketing, and commercial management, currently serving as Gerente Ecommerce Global & Premium Retail at Viña Concha y Toro since November 2018, where leadership in B2C sales and global expansion initiatives is emphasized. Previous roles include Sub Gerente Comercial Premium Retail at Concha y Toro, strengthening direct sales operations, and Gerente Comercial y Marketing at Colo-Colo, where the expansion of sponsorship and partnerships was achieved. Matías has also led commercial strategies in technology and frozen goods sectors, and held various product management roles at Cencosud S.A., focusing on fresh produce and pet products. Academic background includes a degree in Commercial Engineering from Universidad de los Andes and additional studies at prestigious institutions such as Thunderbird School of Global Management and Pontificia Universidad Católica de Chile.