Diana Kigyossy (Chirca) currently serves as the Employer Branding Lead for Competence Centers at Visma, where responsibilities include developing Talent Branding, Communications, and Engagement strategies across multiple European and LATAM markets. Previously, Diana held the position of Employer Branding Lead at 123FormBuilder and served as the Talent Brand Manager for Continental Europe at Thales. At KPMG Romania, a significant role involved coordinating employer branding efforts alongside talent acquisition, internal communication, and performance management as an HR Business Partner. An early career stint as an intern at the European Journalism Centre focused on fostering collaborations with media outlets and enhancing research on journalism. Diana holds a Master of Arts in Media Culture from Maastricht University and a Bachelor's Degree in Public Relations, Advertising, and Applied Communication from Scoala Nationala de Studii Politice si Administrative (SNSPA).