Dai Ling Y.

Content Management Lead & Product Manager, E-commerce at Vista Musical Instruments Corporation

Dai Ling Y. currently serves as Content Management Lead & Product Manager for E-Commerce at Vista Musical Instruments Corporation, overseeing a regional team focused on web content management, editorial quality, and product listings across global marketplaces. Since April 2019, Dai Ling Y. has spearheaded campaigns and content localization in Southeast Asia and the UK, while collaborating with UX/UI and development teams to enhance online features. Prior roles include Digital Executive at Far East Hospitality Management, where responsibilities comprised website maintenance and UI/UX improvements, and Executive in Digital Marketing at NTUC Club, executing digital initiatives and optimizing web content. Dai Ling Y. began the career as an Advertising Intern at Visibility Design Pte Ltd, contributing to print advertising and creative projects. An alumnus of Nanyang Technological University Singapore, Dai Ling Y. holds a Bachelor of Communication Studies with Honours and a Minor in English Literature.

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