Tari Huddleston

Tari Huddleston has a diverse work experience in various leadership positions related to digital marketing and ecommerce. Tari started their career at The Home Depot, where they worked as a Senior Manager and later as a Director, overseeing online marketing operations and leading the turnaround of the poorly performing online business. Tari then moved on to roles at Smith+Noble and Brighton Collectibles, where they held General Manager and Vice President positions, respectively. Tari'sresponsibilities included strategic planning, team development, and achieving financial goals in the omni-channel retail environment. Tari also served as Director of Ecommerce & Digital Strategy at VF Corporation, where they collaborated with marketing units to drive profitable revenue growth and enhance digital capabilities. Tari has worked as a Marketing & Ecommerce Consultant & Advisor for Sugarfina USA LLC and other retailers, leveraging their expertise in digital strategy, marketing optimization, and brand growth. Tari has also been actively involved in the academic industry, serving as a board member and advisory board member for various organizations. Currently, they hold the position of Global Vice President of Digital & Ecommerce at Vista Outdoor Inc. and is the Global VP Digital Ecommerce at Fox Racing.

Tari Huddleston holds a BA in Communications/Marketing from Georgia State University and an MBA in Marketing from Kennesaw State University.