Sara vonDohren

Director, Demand Generation at Vivun

Sara vonDohren has a strong background in demand generation and marketing operations. Sara is currently working at Vivun as the Director of Demand Generation, a role they took on in July 2022. Prior to this, they held the position of Senior Manager of Demand Generation at Vivun from July 2021 to July 2022.

Before joining Vivun, Sara worked at Harness as the Sr Manager of Marketing Operations & Programs, starting in April 2020 and ending in July 2021. In this role, they led global programs and operations, overseeing all aspects of demand generation. Sara developed a GTM program playbook centered on revenue success KPIs and led various campaigns such as customer and partner virtual events, ABM campaigns, new product releases, GTM strategy, data analytics, reporting, and targeted asset promotion.

Prior to Harness, Sara worked at Glassdoor in various marketing operations roles. Sara started as a Marketing Operations Contractor in May 2016, then became a Marketing Operations Specialist in Database from May 2017 to November 2017. Finally, they were promoted to Associate Marketing Operations Manager from November 2017 to August 2018. At Glassdoor, they were responsible for lead lifecycle management, compliance, KPI metric tracking and reporting, attribution, and campaign operations. Sara also provided data-driven recommendations to maximize lead generation performance.

Sara vonDohren has completed a Bachelor's Degree in Psychology with a minor in Business Administration at the University of San Francisco. Additionally, they have also participated in a Semester At Sea program with ISE, although specific degree and field of study information is not provided for this experience.

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Previous companies

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Timeline

  • Director, Demand Generation

    July, 2022 - present

  • Senior Manager, Demand Generation

    July, 2021

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