Fred Lemke

Head Of Marketing Area at Vlerick Business School

Fred Lemke has a diverse work experience that spans over various academic and business institutions. Fred is currently working as the Head of Marketing Area at Vlerick Business School, where they also hold the role of Academic Research Advisor and Professor of Marketing and Sustainability. In addition, they serve as the Director of the Online MBA program at the school. Prior to this, Fred has held positions at Newcastle University Business School, where they were a Visiting Professor of Marketing and Innovation, Visiting Researcher, and Professor of Marketing and Sustainability. Fred has also served as the School Director of Research and Joint Head of MOS Group at Newcastle University. Fred has owned and operated their own consulting company called Lemke Consulting Group. Fred has also held teaching positions at Strathclyde Business School, Alliant International University, and Ghent University. Furthermore, they have been a Visiting Professor of Marketing at Strathclyde Business School and a Visiting Professor of Marketing and Supply Chain Management at the University of Economics Ho Chi Minh City. Prior to their academic pursuits, Fred was the owner of Hidden Needs Business Consulting, based in Germany. Overall, Fred Lemke's work experience showcases their expertise in marketing, sustainability, research, teaching, and consulting.

Fred Lemke completed their education at three different institutions. Fred first attended the University of Applied Sciences in Germany, where they received a BCom (Hons.) degree. Fred then pursued an MBA at Oxford Brookes University. Finally, they obtained a PhD in Marketing, Innovation, and Psychology from Cranfield School of Management.

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Timeline

  • Head Of Marketing Area

    September, 2023 - present

  • Director Of The Online MBA

    September, 2022

  • Academic Research Advisor

    September, 2021

  • Professor Of Marketing And Sustainability

    July, 2017

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