Sara Barrera

Strategic Planner Analyst at VMLY&R COMMERCE

Sara Daniela Barrera is a strategic planning professional with a robust background in analyzing and developing media strategies. Currently serving as a Strategic Planner Analyst at VML since September 2023, Sara has previously held planning roles at Buentipo Anchor and Wiper. Other notable positions include Account Executive at DOS MEDIOS AGENCIA, Account Strategist at Rappi, and Strategic Planner at People Media, where Sara focused on constructing strategic proposals and monitoring campaign performance. Education includes a degree in Advertising from Universidad Central and specialized training in Digital Prepress from Servicio Nacional de Aprendizaje.

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