Adam Hoff-Nielsen

Sales Director - EMEA at VMS Software Inc.

Adam Hoff-Nielsen is a seasoned professional with extensive experience in sales and program management within the automotive and emissions technology sectors. Currently serving as Sales Director for VMS Software Inc. and Energy Machines™ since March 2020, Adam has previously held prominent roles, including Sales Director and Commercial Program Team Manager at Amminex Emissions Technology, where significant achievements included managing a €4 million development program for a Chinese customer and overseeing a major retrofit order for 20,000 vehicles in Korea. Adam's career also includes key management positions at Toyota Motor Europe and Toyota Motor Corporation, focusing on emissions compliance, software tool development, and project management. With advanced degrees in economics, automotive engineering, and mechanical engineering, Adam brings a solid educational foundation complemented by a track record of successful negotiations and strategic planning.

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