Pavel Erfányuk

Pavel Erfányuk has extensive experience in digital marketing, currently serving as a Digital Marketing Team Leader and Senior Performance Marketing Specialist at Heureka.cz/sk since October 2016. Their responsibilities include optimizing campaigns across Google Adwords, RTB systems, and Facebook Ads, along with managing analytics and enhancing reporting automation. Previously, Pavel worked at H1.cz from March 2014 to September 2016 as the Performance Advertising - Search Team Coordinator and Senior Performance Advertising Consultant, focusing on marketing strategy development and campaign management. Additionally, Pavel has experience as a PPC Specialist at Number One Digital, an Optimizer of PPC campaigns at Seznam.cz, and has offered PPC advertising training for beginners. Pavel holds an education background in business from Evropská obchodní akademie and technical studies from České vysoké učení technické in Děčíně.