Brad Caldwell

District Manager at Waffle House, Inc.

Brad Caldwell, CSM, currently serves as the Director of Marketing for the National Association of Safety Professionals since May 2023. As the Chief Executive Officer of Spark Business Strategies since January 2019, Brad Caldwell focuses on aligning brand marketing with business operations. Additionally, from August 2022, Brad Caldwell has been the Consulting Director for BNI in the Coastal NC Region. Previous roles include Marketing Lead at Frank Institute for Health and Wellness, Director of Strategic Marketing at Olive Group Strategic Marketing Agency, Hospitality Director at Chick-fil-A-Franchise, and Pastoral Counselor at Clements Funeral Service Inc. Brad Caldwell also held the position of Director of Customer Experience at Chick-fil-A and Program Director at Duke Divinity School. Brad Caldwell holds a Bachelor of Science in Religion/Religious Studies from Liberty University.

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