Jay Picard

Jay Picard has a diverse and extensive work experience in the field of creative strategy, brand strategy, insight, and planning. Jay currently holds the position of EVP of Creative Strategy and Creative at WE Communications since September 2022. Prior to that, they worked as the Head of Insight and Creative at WE Communications from July 2021 to September 2022. Before joining WE Communications, Picard served as SVP of Account Planning at WE Communications from March 2019 to July 2021. Jay also founded Think Say Feel, LLC in 2015 and worked as a Consultant at Sticks LLC from 2015 to 2018. In addition, they held various strategic roles at companies such as Hornall Anderson, Publicis, Hall & Partners, HL2, Publicis West, and InsightExpress, gaining experience in brand strategy, advertising strategy, and research. Throughout their career, Picard has worked with renowned clients and contributed to key new business wins.

Jay Picard attended Omnicom University, where they completed a Senior Leadership Program in an unspecified field of study. Prior to that, they obtained a Master of Science degree in Marketing/Advertising/Communication from VCU Brandcenter in the years 1997 to 1999. In their earlier years, Jay obtained a Bachelor of Arts degree in Journalism from the University of Maine from 1988 to 1997.