Ivette Torres

Digital Content Specialist at Walker Advertising

Ivette Torres has a diverse work experience in various roles. Ivette started their career in 2014 as a Pedagogical Supervisor at the Secretariat of Public Education and held this position until 2017. In 2018, they transitioned to the corporate sector and began working as a Customer Service Representative. Ivette then moved on to become an Executive Assistant to the CEO and CFO, where they managed information flow, coordinated special events, and assisted with various administrative tasks. In 2020, Ivette became a Digital Marketing Assistant, conducting research and creating content for social media platforms. Ivette later advanced to the role of Digital Marketing Coordinator, managing brand's social media accounts and creating persuasive copy for marketing channels. Most recently, they joined Walker Advertising as a Digital Content Specialist, where they liaise with different teams to develop content strategies, create content for various platforms, and track consumer and content analytics.

Ivette Torres holds a degree in Pedagogy from the Universidad Nacional Autónoma de México. Apart from their formal education, they have obtained several certifications in various fields, including "How to Write a B2B Marketing Plan" and "SEO Foundations" from LinkedIn. Ivette also has certifications in "Advanced Digital and Social Media Marketing Strategies" and "Brand Management" from UCLA Extension. Additionally, Ivette has acquired knowledge in "Corrección Ortográfica: La puntuación" from the Real Academia Española and "INTER-AMERICAN PARTNERSHIP FOR EDUCATION" from Dartmouth College. Ivette has taken courses such as "Marketing Tools: Growth Marketing," "Social Media Marketing," and "Writing for Marketing and Advertising" from LinkedIn and UCLA Extension.

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