Sihyung Seong

Sihyung Seong is a Senior UX Designer at Warner Bros. Discovery since September 2021, contributing to the Eurosport brand, known for its extensive sports coverage in Europe. Previously, Sihyung held the position of UX Architect at Kindred Group plc from March 2019 to September 2021, focusing on user flow mapping, competitor analysis, and design presentations. Earlier experience includes working as a UX Designer at Pinnacle Sports, where responsibilities mirrored those at Kindred Group, and as a Product Designer at Playabl, a startup developing social prediction apps for football fans. Sihyung's career began with three graphic design internships at La Salle Education, PlayGen, and Thriev, complemented by a Bachelor's Degree in Graphic Design from the University of the Arts London and a Foundation Degree in Design and Visual Communications from Wimbledon School of Art.