Amanda McGuinness

Amanda McGuinness has a diverse work experience in digital marketing and PR roles within the healthcare and pharmaceuticals industry. Amanda worked at Weber Shandwick as a Senior Manager, leading various digital marketing and PR initiatives for clients. Amanda'sresponsibilities included strategic content planning, paid social media and digital campaigns, influencer campaigns, and internal communications. Prior to that, they held a Manager role at the same company. Before joining Weber Shandwick, Amanda worked at KoMarketing as a Content Marketing Strategist and Analyst. Amanda also worked as a Contract Inbound Marketing Specialist at IMMUNIO and as a Content Creator Contractor at Veracode. Amanda began their career as a Content Marketing Journalist Intern at Repsly Inc, where they contributed to the company blog and focused on SEO optimization. Amanda'searly experience includes an internship at Catalina Marketing, where they collaborated on rebranding projects, including developing brand concepts and redesigning content and presentations using Word, PowerPoint, and Illustrator.

Amanda McGuinness completed their Bachelor of Arts (B.A.) degree in Communications with a minor in History at Boston College from 2013 to 2016. Prior to that, they attended Fairfield University in 2012 but did not complete a degree or specify a field of study. Amanda'ssecondary education was completed at The Rivers School from 2006 to 2012. Amanda also obtained additional certifications, including the HubSpot Marketing Software Certification in March 2017 and the Inbound Marketing Certification in December 2016, both from HubSpot. Amanda has also completed Frontline Management training from Dale Carnegie Training, although the specific details of this certification are not provided.