Lauriane Durand

Lauriane Durand has extensive work experience in the field of marketing and communications. Lauriane began their career in 2011 as an event organizer for the Association équitation St Georges d'Orques, where they successfully organized an international youth tournament.

In 2013, they joined Egis as an Assistant communication, where they worked closely with the Communication Director on various tasks including trade fairs, events, PR, articles writing, intranet management, community management, and production of sales enablements.

Lauriane then moved on to Royal Canin in 2014, where they worked as a crisis management assistant. Lauriane was responsible for coordinating crisis management efforts with 40 international subsidiaries and received crisis management training.

Lauriane joined LEWIS Global Communications in 2014 as a PR & Digital Account Executive, gradually taking on more senior roles within the company. In their time there, Lauriane managed teams, developed strategic recommendations, chose communication channels, and proposed creative ideas and content for both B2B and B2C clients.

Most recently, Lauriane joined Weber Shandwick in 2019 as a Senior Integrated Media Manager before being promoted to Vice President Digital Client Experience. In these roles, they continued to oversee digital marketing and integrated projects, further honing their expertise in the field.

Throughout their career, Lauriane has demonstrated strong leadership skills, attention to detail, and a creative mindset.

Lauriane Durand completed their education in a chronological order as follows:

From 2009 to 2014, Lauriane attended Montpellier Management and obtained a Master's degree in Marketing communication études, specializing in Marketing Communication.

In 2011 and 2012, they studied at HU University of Applied Sciences Utrecht (Hogeschool Utrecht) and earned IMM and IFC degrees in International Marketing.

In 2009 and 2010, Lauriane attended Université Sciences économiques UM1 and obtained a Diplôme universitaire in L'Europe économique et sociale.

Apart from their formal education, Lauriane has also acquired additional certifications. In April 2021, they obtained a certification titled "Devenir un manager bienveillant" from LinkedIn. In September 2018, they received a certification in "Google analytics avancé" from Google.