Roberta Carrara

Vice-president Brand Marketing Practice at Weber Shandwick

Roberta Carrara has 8 years of experience in the public relations and marketing field. Roberta started their career as a junior press relations consultant at Hopscotch from March 2010 to September 2010. Roberta then moved on to a senior press relations consultant role at Hopscotch, where they worked from November 2010 to June 2018. In 2018, they joined Weber Shandwick as an account director and was later promoted to the role of Vice-President of the Brand Marketing practice in November 2022, where they currently work.

Roberta Carrara pursued their education in a chronological manner. Roberta began their academic journey in 2004 at the Università degli Studi di Torino, where they completed a Bachelor's degree, known as a "Licence," in Lettres Modernes. Roberta'sstudies in Torino lasted until 2007. Following this, they furthered their education at Alma Mater Studiorum – Università di Bologna from 2007 to 2009. During this period, they successfully obtained a Master 2 degree in Littérature.

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