Grishma Shah is a Distinguished Engineer at Western Digital, where significant contributions include leading the technology roadmap development for various business units and advising on complex technology choices with substantial business impacts. Previously, Grishma held roles as Sr. Technologist and Technical Director focused on SSD architecture and memory systems, achieving over $15B in revenue through the development of the first in-house PCIe SSD platform at Sandisk. Grishma's career began at Sandisk where advancements ranged from Design Engineer I to Sr. Staff Design Engineer, leading teams in logic design for NAND flash memory. Academic credentials include an MS in Physics from the University of Illinois Chicago and a BS in Electronics Engineering from M.S. University of Baroda.