Katrina Guevara

Katrina Guevara is a seasoned marketing professional with extensive experience in the restaurant and entertainment industries. Currently serving as the Corporate Director of Field Marketing at Whataburger since July 2024, Katrina has previously held key marketing roles, including Senior Director of Marketing at Mo' Bettahs, where responsibilities included developing marketing strategies and supporting brand growth through new store openings. Prior experience at Torchy's Tacos involved overseeing a system-wide local store marketing program and managing various marketing initiatives across more than 100 locations. Additional roles in marketing management at Topgolf and BRiGGO highlight Katrina's versatility and capability in brand promotion and consumer engagement. Katrina holds a degree in Advertising from The University of Texas at Austin.