Product Marketing Manager

Whistic is growing and we're looking for people to help us take our business to the next level! We need a product marketer to amplify our marketing efforts and outreach, including writing content that teaches, inspires, and delights our target audience. You'll be responsible for researching and creating quality content, communicating to the right audiences through the right channels with the goal of converting them into paying customers, as well as helping to define lead nurturing campaigns. You will collaborate with digital marketers, writers, and designers to ensure your efforts integrate with social media marketing, content marketing, and other digital marketing efforts.

This role focuses on achieving annual ARR goals through a combination of content creation and product marketing. We’re looking for an experienced technology writer who has outstanding product marketing experience and is skilled at storytelling.

If you are a builder and a self motivated individual, we want to speak with you.

What You’ll Do

• Understand Whistic’s brand identity and value proposition to write content that supports defined marketing goals and objectives.
• Coordinate with the marketing team to develop an editorial calendar based on content strategy, partnerships, business priorities, and events.
• Collaborate with the marketing team on SEO and Paid Media to identify goals for content—monitoring performance, measuring messaging efficacy—and ways to improve marketing content.
• Format and publish content within HubSpot or other CMS. Develop and sustain a working understanding of the CMS.
• Help create lead generating campaigns that validate target audiences and contribute to continual innovation in formats most effective at engaging our target audience.
• Research produced content from competitors and craft compelling narratives for Whistic.

What You’ll Need

• 5+ years working in marketing and communication roles
• Bachelor’s degree or equivalent experience required
• Exceptional research, writing, and messaging skills
• Strong technology product marketing experience
• Experience writing various marketing materials including thought leadership, blogs, email, and social media.
• Ability to research and define new personas
• Commitment to quality and consistency, including adherence to brand standards

Benefits

• Stock options
• Medical, dental, and vision insurance
• Company paid life insurance
• Paid parental leave
• 16 Paid Holidays
• 15 Days PTO (All available your 1st day) + 2 additional days each year of employment!
• 3 Whistic DNA Days- Company-paid "Family Day", "Self Day", & "Community Day"
• Whistic Fridays- Work ends at 3:00 PM every Friday
• A world-class culture and employee experience!

What Our Employees Say About Whistic:

“I love working at Whistic. It makes me feel excited to come to work and be a part of something special.”

“Working at Whistic, I feel like an important member of my team and the company, in an environment that promotes growth and excellence.”

“Whistic’s culture shows a level of care for members of the company I haven’t experienced elsewhere.”

Whistic’s DEIB Commitment

Whistic is a place where you can be you.

It’s impossible to separate what you do from who you are, and we don’t want you to. In fact, we want just the opposite. When Whisticians share the richness of their experiences, personal connections are deepened, new levels of collaboration are unleashed, and our product innovation accelerates. We become unstoppable.

Whistic is committed to growing diversity, equity, inclusion, and belonging across three key dimensions:

• Workforce Representation: Hiring and retaining a diverse team
• Fairness: Equitable rewards, recognition, and opportunities based on merit
• Inclusive Culture: Fostering an inclusive culture where differences are celebrated

About Whistic

Whistic is on a mission to become the Vendor Security Network where buyers and sellers establish and maintain ongoing connections, enabling faster business decisions.

Here’s how it works: When a company is seeking out a vendor that will have access to its sensitive data, that company must assess the vendor to ensure it meets certain information security thresholds. This assessment process results in cumbersome, clunky, and slow spreadsheets emailed back and forth — eating up info security resources and ultimately delaying deals.

That’s where Whistic comes in. Our market-defining platform enables security and sales teams to proactively conduct and respond to third party security assessments by streamlining and automating the process, transforming the work for companies all over the world, saving professionals valuable time, and ultimately helping to safeguard sensitive information.

Whistic is an Equal Opportunity Employer.