Celia Bozsum

Vp, Growth Marketing And Business Development at Workhuman

Celia Bozsum has extensive experience in marketing and business development. Celia is currently the VP of Growth Marketing and Business Development at Workhuman, a position they assumed in January 2023. Prior to that, they served as the VP of Customer Acquisition Marketing at the same company from April 2022 to December 2022.

Before joining Workhuman, Celia worked at Pegasystems, where they held various roles. From January 2019 to January 2021, they served as the Global Director of Integrated Demand Programs, where they planned, implemented, and measured multi-channel demand generation programs. Prior to that, they were the Director of Global Marketing - Horizontal Engagement Programs from January 2019 to January 2021, where they oversaw marketing strategy, processes, and campaign delivery.

Celia also has experience working at Tallan as the Marketing Director from July 2013 to October 2015, where they managed a strategic relationship with Microsoft and developed digital media demand generation campaigns. Celia worked at Prime Technology as the Marketing Manager from June 2009 to June 2013, where they oversaw marketing operations and promotions. Celia also worked as a Marketing Specialist at Prime Technology from June 2008 to June 2009, where they gathered and analyzed market data and managed the website.

Additionally, Celia has held roles at GrayWolf Sensing Solutions as a Marketing Administrator from January 2007 to May 2008, where they designed content and managed marketing campaigns, and at Thermo Fisher Scientific as a Freelance Marketing Research & Sales Administration from January 2007 to May 2008. Celia also worked at Directive Analytics as a Project Director from January 2006 to December 2006, where they directed research, survey design, and marketing for key accounts.

Overall, Celia Bozsum has demonstrated expertise in marketing strategy, demand generation, customer acquisition, and business development throughout their career.

Celia Bozsum holds a Bachelor of Science degree in Marketing Communications from Emerson College. Celia also completed their Master of Business Administration (MBA) with a concentration in Marketing at Southern Connecticut State University. In addition to their formal education, Celia Bozsum has obtained various certifications throughout their career. These certifications include the TLC Leaders Program Certificate of Completion from The Leadership Consortium (TLC) in September 2021, the Mastering Management Essentials certification from ExecOnline, Inc. in October 2020, the ABM Certification: Advanced from Demandbase in May 2017, and the Inbound Certification from HubSpot in September 2015.

Links

Timeline

  • Vp, Growth Marketing And Business Development

    January, 2023 - present

  • VP Customer Acquisition Marketing

    April, 2022