Taylor Szala is a skilled marketing professional with extensive experience in paid search management and data strategy, currently serving as a Paid Search Manager at Wpromote since July 2022. In this role, Taylor oversees search engine marketing campaigns across multiple platforms and successfully implemented optimizations that significantly increased return on ad spend. Previously, Taylor held roles such as Senior Manager of Data Strategy and Marketing Analyst Lead, where responsibilities included leading measurement initiatives, providing analytics solutions, and enhancing marketing efficiency for e-commerce clients. Taylor's career began with internships and entry-level positions in marketing, gradually building a strong foundation in analytics, reporting, and client communications. Taylor holds a Bachelor of Science in Marketing from Drake University.
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